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Can I Be Trained to Run a Roofing Franchise?



Can I Be Trained to Run a Roofing Franchise?


Running a roofing franchise can be a lucrative venture for entrepreneurs with the right skills, drive, and business acumen. However, it is important to get the proper training before diving into this specialized industry. A successful roofing business is a blend of technical knowledge about construction and safety protocols, customer service, proven sales tactics, and business management skills. Without proper training, navigating these aspects can be overwhelming and could lead to costly mistakes.


That’s why Honest Abe Roofing offers comprehensive training programs to equip aspiring franchisees with the knowledge and skills they will need to succeed in the competitive roofing market.


If you’re wondering if you can be trained to run a roofing franchise, the answer is YES – as long as you have the right partner! At Honest Abe Roofing, we understand the only way we can be successful is if our franchisees are successful, so we are there every step of the way with the training and support you need.


Succeed with Honest Abe: 360 Degree Training


In addition to our reputation as America’s most reliable roofing brand, Honest Abe Roofing is well known for our commitment to providing extensive training and onboarding to franchisees. Our goal is to help you not only achieve your sales goals, but to also achieve a good work-life balance and return on investment. The Honest Abe Roofing business model helps you create, execute, and deliver profit in your chosen territory. We have designed our model in a way that makes it easy for anyone to be successful, even with no prior experience in the roofing industry.​ 


To help our Honest Abe business partners benefit from our brand name and decades of experience in the industry, we provide a 12-week launch process designed to make you an expert in our business model so you can grow your roofing business starting on day one. 


After the 12-week onboarding process, we continue to provide the support, training, and tools you need every step of the way. Honest Abe’s unique blend of ongoing education, support, and mentorship is designed to ensure the long-term success and viability of your roofing franchise.  


Our comprehensive training program includes flexible delivery options: 


  • In-Person Training is available at both our corporate offices and at your location. Customized in-person training is provided on an ongoing basis to provide the support you need to be successful.  


  • Online Training is provided through Abe University, which offers courses you can complete at your convenience on leadership, marketing, sales, and all phases of the roofing process. 


  • Virtual Training over Zoom is provided every week to help franchisees stay up to date on the latest inside and outside sales guidance and best practices. 


  • Franchise Training is delivered the first Friday of each month, covering leadership topics and industry trends to help our partners stay on top of the game. 



A comprehensive approach to training includes education on a wide variety of topics across the roofing business, including those detailed below.  


Technical Training

Roofing is a technical field, and understanding the intricacies of different roofing materials, installation techniques, and industry standards is crucial. Honest Abe's training includes comprehensive technical instruction to ensure franchisees are well-versed in all aspects of roofing.


Sales and Marketing

In addition to technical skills, successful roofing franchisees must excel in sales and marketing. Honest Abe provides in-depth training on effective sales techniques, lead generation strategies, and marketing tactics tailored to the roofing industry.


Business Management

Running a franchise involves more than just roofing skills; it requires strong business management acumen. Honest Abe's training program covers topics such as financial management, staffing, customer service, and operational efficiency, giving franchisees the tools they need to effectively manage all aspects of their business.


Ongoing Support

Beyond the initial training period, we offer ongoing support to our franchisee family. This includes regular coaching, marketing assistance, operational guidance, and access to a network of experienced professionals within the franchise system.


The Honest Abe Difference 


While the Honest Abe Roofing approach is centered around comprehensive training, not all roofing franchise opportunities offer the same level of education. Other roofing franchises may focus solely on sales and marketing training, neglecting the technical aspects of the roofing niche. 


Risks of this approach include:

  • Limited technical training

  • Lack of ongoing support after the initial training phase 

  • Cookie-cutter approach that fails to honor the unique needs of individual franchisees


Honest Abe Roofing tailors its training and support to the specific needs of each franchisee, fostering a culture of collaboration and success. From strategies for making that initial customer phone call to asking for referrals from happy customers and everything in between, we will provide you with all the training you need to be a success.


Ongoing Support 


In addition to world-class training, all Honest Abe Roofing franchisees benefit from the peace of mind that comes from a solid support system. If they ever encounter an issue, all they need to do is call one of our support team members for assistance. This expert-level support is available to our franchise owners anytime, 24/7. 


Owners can also take advantage of:

  • Weekly training webinars

  • A dedicated franchise liaison 

  • Weekly KPI check-up calls


No other home improvement franchise—or franchise in any industry—provides the same level of support that we provide to our franchisees. 


Partner with Honest Abe


If you’re looking for a franchise that is a true partner, look no further than Honest Abe Roofing. With comprehensive, ongoing training and 24/7 support, we are committed to your success. Contact us to start the conversation today!


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